Gok will be joined by Lorraine Kelly (doesn’t everyone love a lazy morning watching her on the GMTV sofa?) and a host of other celebs for three days and nights of fashion, beauty, style, performances and exhibitions from 35 uber cool brands.

That’s where we come in.

We’re going to be exhibiting the hottest styles from Thomas Sabo, Links of London, Monica Vinader and ToyWatch to name just a few at GLAM in the City along with some other great companies including our friends over at Cupcake Glasgow. So we decided to put our GLAM hats on to do something fun and quirky to let everyone know that we’re going to be part of the festivities.

The result? The most GLAM cupcake the world has ever seen – a gorgeous sweet treat adorned with over 25 cts of diamonds… and valued at a staggering £100,000!

Credit: Kieran Dodds

We invited media along to our Argyll Arcade store where our gorgeous model (and colleague!) Lorna Keir showed off the cupcake… check her  working the cameras…!

Credit: Kieran Dodds

If anyone fancies treating themselves to the ultimate in luxury (or hinting to their significant other!), you can order a bespoke diamond cupcake in store and make sure you get your tickets to GLAM in the City by visiting www.glaminthecity.co.uk

And here’s a bonus pic of Lorna with her sister, and assistant manager of ROX Argyll Arcade, Jennifer…

Credit: Kieran Dodds

They’re almost as sweet as the cupcake!

Love,

ROX