Since it was founded in 2002 by brothers Nick and Giles English Bremont has been passionate about putting Britain on the map as a powerhouse of luxury watch design. Together they embarked on a mission to take British watchmaking to new heights, crafting pilot and diver watches of exceptional quality. A love of aviation and engineering proved to be a winning combination for the dynamic duo, with the brand continuing to grow from strength to strength and earning a reputation for creating luxury watches that master style, precision and durability.
It was one fateful day in March 1995 that changed the brothers’ lives and the course of their history forever – professionally and personally. During a routine practice for an upcoming air show tragedy struck Nick and father Euan, an ex-RAF pilot with a PHD in Aeronautical Engineering, as the 1942 WWII Harvard aircraft they were flying plummeted to the ground. The fatal accident took place as Giles waited patiently to take off, learning his father had been killed and brother had more than 30 broken bones and his chances of survival were slim.
All seemed lost, however, six month later the duo were back in the air again with Giles in the cockpit and both armed with a fresh determination to live life to the full. Their childhood had been spent flying old aircraft and building and restoring old mechanical things with their father. Dad Euan shared his keen interest in mechanical timepieces with his boys from a young age and would often bring home old clocks from auction and have his sons rebuilt and get them ticking once again. It was those happy memories that were the driving force behind the decision to set up a watch brand of their own.
The brand Bremont may not have been founded until 2002 but its name actually comes from yet another unexpected incident for Nick and Giles. During the 1990s the pair were flying their 1930s bi-plane across France and as the weather closed in and they were faced with a rough running engine, Nick and Giles had no chance but to make an emergency landing in a nearby farm. With the help of the gracious farmer Antonine Bremont, they stored the plane in a barn and enjoyed an evening of warm French hospitality that would never be forgotten. During their impromptu stay it transpired that Mr Bremont had flown in the war and was a gifted engineer, with half restored clocks peppered throughout his home. Such was their admiration for the farmer, they pledged to name their brand in honour of his help and support.
Bremont is proud to play a pivotal role in the reinvigoration of British watchmaking. It may be surprising to many, Britain has a rich and diverse watchmaking history. Every major escapement and around three quarters of related watch innovations came from British shores, with the country playing a key role in horological history. The home of watchmaking heavyweights such as Thomas Tompion (1639-1713) who was regarded as the ‘Father of English Clock Making’ and Thomas Mudge (1715-1794) who invented the escapement used in most watches today it is hardly surprising that the UK plays such an important part in the world of watchmaking.
Bremont is committed to keeping Britain’s watchmaking legacy alive from its purpose built headquarters in Henely-on-Thames. The impressive oak framed building in the heart of the Chiltern Valley is where all key Bremont movement and case components are assembled and finished, while the brand’s Helnley based Parts and Manufacturing Facility offers a foundation for growth. Continually building on the knowledge and skills of the in-house team, utilising experiences from the F1 industry, the facility is proud to champion local knowledge and transferrable skills.
Time is of the essence at Bremont, with each timepiece built with precision in mind. Featuring the highest quality movements, every Bremont chronometer is tested beyond endurance and subject to rigorous quality control checks. As such, every watch in the core collection is accompanied by a certificate issued by the Controle Officiel Suisse des Chronometres (C.O.S.C). Such is the brand’s commitment to quality that chronometer testing takes more than 15 days to complete. What’s more, the time variations of each watch never go beyond -4 or +6 seconds and with 86,400 seconds in a day that makes Bremont watches 99.998 per cent accurate.
The Alt 1 remains true to each technical principle behind any revered automatic timepiece. A celebration of the best of innovation, precision and durability.
Charley Boorman An actor and adventurer known for his ‘let’s just do it’ attitude, Charley is a champion of Bremont’s forward thinking and adventurous ethos. As well as starring in films including Deliverance (1972) and recently On the Edge, Boorman is also an experienced biker and participated in the Paris-Dakar Rally in 2006.
Ben Saunders Celebrated as one of only three people in history to ski solo to the North Pole, and the youngest to do so by 10 years, Ben Saunders is a polar explorer who is no stranger to extremes. With four North Pole expeditions under his belt he also holds the record for the longest solo artic journey by a Briton.
Sean Conway Pushing himself to the limit is engrained in Sean Conway’s DNA. An extreme endurance adventurer he is the first and only man to run, swim and cycle the length of Britain. He completed the record breaking mission in 2015 when he ran from John O’Groats to Lands End in just 44 days.
ROX has had the pleasure of teaming up with Bremont on several occasions over the years offering guests the chance to discover more about the iconic British brand. From welcoming actor and presenter Charley Boorman to share tales of Hollywood and his travels with Ewan McGregor to polar explorer Ben Saunders and adventurer Sean Conway who both shared hair raising tales of being tested beyond endurance, each event has offered an insight into what makes the brand tick.
ROX Presents... An evening with Bremont & Charley Boorman
Bremont brand ambassador and adventurer Charley Boorman was the star attraction at an evening showcasing award-winning British watchmakers Bremont.
Time began for Bremont in 2002 when brothers Nick and Giles English combined their passion for flying historic aircraft, watches and engineering. Armed with an appreciation of the innovation and mastery behind a mechanical wristwatch the duo began crafting impeccable pilot’s watches.